Meesho has consistently attempted to reduce operating costs and conserve cash. Its plans to raise at least $1 billion last year did not materialise due to multiple issues, including a valuation mismatch. Nikita Sikri is a content creator and marketer who simplifies complex ideas and structures words to make them easy to understand for all audiences.
So, if you are looking to earn money from the Meesho platform and become a seller, you can easily open a seller account with the help of our article on how to become reseller on Meesho. User engagement on the Meesho app is high – it was the top breakout shopping app by monthly active users globally in 2022, gaining an additional 97 million average MAU during the year. At 2 minutes and 27 seconds, the app recorded the highest average session duration among India’s top 10 e-commerce apps by monthly active users last year. Meesho provides secure and timely transaction as well as low-cost returns and shipping. There is a huge variety of ethnic wear available on Meesho.
Timely availability of products is very important to ensure customer loyalty. Customers are delighted when they get their products easily available and delivered fast. Storing inventory in fulfillment centers at many locations will help to handle inventory effectively. Associating with logistics networks that cover the entire country, offering reduced delivery charges, has been the method adapted by Meesho. This made the overall cost of a product cheaper than a product in a shop. The cost of delivering the product to the customer is the first thing to contemplate.
This followed widespread misuse by sellers of its old return policy, executives from third-party logistics companies told ET. To become a Meesho supplier, you must create an account by clicking on the “Start Selling” button in the top right corner of the Meesho website. Enter your phone number, verify it through the OTP received, and complete your registration by providing your email id and setting a password. Next, update your GST details, pickup address, bank details, and supplier details on the website.
They provide a massive selection of kitchenware, bedding, and home design items. They even provide a vast selection of furniture and other goods to furnish your home perfectly. Meesho targeted women in Tier II and III towns because they had been traditionally underserved. “We went with a category where trials were easier, which is fashion.
Pro tips for increasing sales on Meesho
From dumbbells to treadmills, sales of fitness equipment surged 3X in 2022 as orders poured in from Srinagar and Mathura to Guntur and Siliguri. For metro dwellers, it is yoga over everything else, with Bengaluru, Delhi, Chennai, Hyderabad and Mumbai buying the most yoga mats. And Meesho has leveraged these changing times to provide a platform for small enterprises and individual sellers. Your first priority as a reseller should be satisfying your clients. Focus less on addressing the pricing of the product and more on what they like and what new they would like to try. Ensure that every customer has a seamless and easy purchasing experience. By conversing with a growing number of individuals and learning about a variety of personalities, people develop their sales skills.
Competitor Analysis: Why is it important for your business
People prefer checking clothes and goods of their choice by swapping them on their carts because it offers a broad spectrum of commodities. Hence, this bulk flow has revolutionized the entire automated generation, leading to an age of plenty of opportunities in this industry. Meesho App is India’s largest Reselling App, on which there are product lists of big wholesale companies of India. Here you get the same at a low price, it is very cheap, by selling which you can easily earn money. Meesho has provided offers a cashback of 60% off on all fashion products and skincare and hair care products.
Meesho has not just democratised online commerce by taking it to nooks and crannies of India, but has also enriched sellers in the process as it does not charge commissions. Sellers saved ₹3,700 crore in commissions in 2022, thanks to its zero-commission model. Meesho also onboarded 500,000 suppliers in 2022, with 61% of them new to e-commerce and selling online for the first time. The pandemic may be on its way out, but the after-effects are lingering as habits have been formed in these three years. Indians are continuing to spend as much time or even more on shopping apps, if the scale of order volumes is anything to go by. And even though the pandemic may be on its last legs, Indians continue to remain health conscious, with 10,000 steps becoming the new normal. Meesho says in its year-end report that the fitness frenzy is real.
The growth has been admirable, with the support of word-of-mouth publicity from satisfied clients. Another point to note is that Meesho focused on Tier 2 and 3 cities, whereas most e-commerce apps primarily targeted customers in Tier 1 cities. Share – Once you find a product you want to sell, share it with your friends, family and existing customer networks on Whatsapp, Instagram and Facebook to start getting orders.
“The recent changes in our policy provide greater transparency across the logistics chain and puts the power back in the hands of our sellers. For instance, sellers now have the flexibility to choose their preferred courier partner for order returns based on their specific needs. Any policy change undergoes a rigorous assessment, and all changes are made to ensure a better experience for our users and sellers,” the spokesperson added. Meesho has become one of the leading e-commerce platforms in India, that too in a very short span. All the home products offered by this platform are sourced from India and meet the highest quality standards. They offer a wide variety of home decor items, kitchenware, bedding, etc. Meesho follows a seven-day payment cycle from order delivery.
Disgruntled sellers are coordinating attacks against the company through multiple WhatsApp groups, some of which ET is a part of. If you have any queries or want to know more about Meesho or any other e-commerce platform, please let us know in the comments below, and we will get back to you as soon as possible. Their selection includes both high-end brands and affordable options that are great value for money.
Concluding with your business details, including business entity name, category, and your name. Meesho app is very secure application, it is not any kind of fraud. atoot rishtey To date, the Meesho app has more than 50 million downloads in the Google Play Store. The app was one of the 3 Indian companies selected for Y Combinator in 2016.